Tricor Group
Client
Tricor Group (Tricor) is the leading business expansion specialist in Asia, with global knowledge and local expertise in business, corporate, investor, human resources & payroll, and corporate trust & debt services. Tricor provides the building blocks for, and catalyses every stage of your business growth, from incorporation to IPO.
Goals and Objectives
Designed the HKGCC tram banner to raise awareness of Tricor Group brand.
300,000 people in Hong Kong will enjoy free travel on the trams for the entire day. The event is very well-known among Hong Kongers and it creates a wonderful feel-good buzz across the city.
The banner design will be highlighted on trams, tram stops and posters from 10 November to 7 December. Over the course of the month, millions of Hong Kong people and tourists from around the world will see the ad.
My role
- Graphic design
- Tram banner ad
- Grow brand trust, value and recognition
Colors
Tricor Red
#EE3135
Tricor Grey
#696A6D
York
#fbc531
Violet
#782B90
Typography
Lato
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
a b c d e f g h i j k l m n o p q r s t u v w x y z
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
a b c d e f g h i j k l m n o p q r s t u v w x y z
Outcome
